Also known as a web crawler, spider, or search engine spider, a search engine bot is an automated program used by search engines to browse the internet and collect information. They visit websites, read the content, metadata, and website’s structure, and then report this information back to the search engine databases. This process is called crawling and indexing, which helps search engines deliver relevant and timely search results. Understanding and optimising for search engine bots is a crucial aspect of SEO.
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